Today, Nike, the NBA and its groups unveiled the 2023-24 Nike NBA City Edition uniforms, which symbolize the tales, historical past and heritage that make every franchise distinctive – honoring the inherent bond between, court docket, neighborhood and tradition. The uniforms, obtainable on the market right this moment at NBAStore.com, NBAStore.eu, Nike.com and choose retailers globally. Home groups will put on the uniforms all through the NBA In-Season Tournament, which ideas off Friday, Nov. 3, with a Group Play doubleheader on ESPN because the New York Knicks go to the Milwaukee Bucks at 7:30 p.m. ET and the Denver Nuggets host the Dallas Mavericks at 10 p.m. ET.
“The Nike NBA City Edition platform features robust, hyperlocal stories from each of our NBA teams, creating a tapestry of the history of our game, its teams and the cities that support them,” stated Christopher Arena, Head of On-Court and Brand Partnerships on the NBA. “It’s fitting that our 2023-24 Nike NBA City Edition uniforms will make their on-court debut during our inaugural NBA In-Season Tournament, as teams build upon the moments that define their franchises through their quest for the NBA Cup.”
“The game’s past, present and future is deeply embedded in our innovation, which includes how we help all people experience the game in new ways,” says Sonja Henning, North America Vice President, League Partnerships, NIKE, Inc. “The Nike NBA City Edition uniform continues to be an incredible canvas to tell the stories of these basketball communities. In working with teams across the NBA, we’re able to collectively bring the best elements of each franchise to the uniforms, and we’re able to express that identity during new moments, like the league’s In-Season Tournament.”
Deeper storytelling is obtainable on NBA.com’s 2023-24 City Edition hub, which features a devoted story for all 30 group City Edition uniforms.
Launched in tandem with the uniforms, and impressed by their designs, Wilson and New Era unveiled their very own respective 2023-24 City Edition merchandise. The Wilson NBA City Edition basketball collection, obtainable in Collectors and Standard variations, options distinctive, limited-edition designs impressed by the tradition of every group’s hometown. New Era equally launched limited-edition headwear, additionally obtainable right this moment. The City Edition product is obtainable on Wilson.com, NewEra.com, NBAStore.com and choose retailers globally.
Earlier this week, the NBA unveiled the official courts that groups will play on all through the NBA In-Season Tournament. The courts, which will likely be used for Group Play and the Quarterfinals, showcase a daring and distinctive design scheme league-wide, making it immediately clear to followers when a recreation carries NBA In-Season Tournament implications. The NBA group outfitting schedule for the primary half of the season, inclusive of the just lately unveiled City Edition uniforms and NBA In-Season Tournament courts, is obtainable on NBA LockerVision.
The first NBA In-Season Tournament ideas off Friday, Nov. 3 with a Group Play doubleheader on ESPN because the New York Knicks go to the Milwaukee Bucks at 7:30 p.m. ET and the Denver Nuggets host the Dallas Mavericks at 10 p.m. ET. All 30 NBA groups will play 4 Group Play video games on Tuesdays and Fridays in November. Eight groups will advance to the single-elimination Knockout Rounds, which culminate with one group profitable the NBA Cup at T-Mobile Arena because the In-Season Tournament champion.
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