This weekend’s F1 race in Jeddah will host a particular BAC Mono R – the very first instance of BAC’s extremely driver-focussed machine delivered to Saudi Arabia. The technology-driven supercar model completely enhances the ethos of F1, the place innovation, engineering excellence and pioneering design are paramount. Mono R’s standing on the Saudi Arabian Grand Prix embodies BAC’s current model trajectory, underpinning a strategic international growth.
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Briggs Automotive Company (BAC) will showcase at this weekend’s F1 race in Saudi Arabia the first-ever BAC Mono R to be tailor-made, created and delivered direct to a buyer within the nation. By being a part of the extremely prestigious motorsport occasion in Jeddah, which is anticipated to be seen by thousands and thousands of individuals worldwide, BAC is additional demonstrating its model’s international development and potential.
The Liverpool, UK, primarily based firm has launched into an formidable growth technique that features a speedy scale-up in key markets, together with the Middle East. A partnership with a number one luxurious automotive dealership group in Saudi Arabia is imminent. This partnership shall be adopted by comparable bulletins in different key worldwide markets in Asia and North America throughout the subsequent quarter. At current, BAC presently operates in 46 territories.
Demand for the Mono R, a light-weight and dynamically performance-defining machine created to be the usual bearer for pure driving enjoyment and pleasure, continues to soar because of its distinctive design, engineering and know-how attributes. This consists of a number of world-firsts, such because the pioneering addition of graphene in its bodywork.
An exemplary instance of what true bespoke personalisation means within the automotive house, Saudi Arabia’s first Mono R has been tailor-made to exacting buyer particulars, that includes a dramatic smoked carbon fibre bodywork that was painstakingly crafted by BAC’s meticulous design and engineering groups. Part of BAC’s ethos is an uncompromising strategy to fulfilling buyer needs and realizing the proper automobile end with out impacting the automotive’s core performance-defining ideas. In addition to the smoked carbon fibre physique, the Mono R on the F1 race in Saudi Arabia additionally incorporates refined metallic gold highlights. This fantastically delicate design factor extends to its carbon hybrid wheels, which stay the lightest 17-inch wheels on the planet.
As a technology-driven supercar model that prides itself on being daring, authentic and extremely modern, BAC’s unwavering dedication to delivering engineering excellence and pioneering design is in full alignment with F1, a motorsport incubator that centres on pushing boundaries in order that state-of-the-art know-how makes its manner into the automotive house and advantages on-the-road autos.
The first Saudi Arabian Mono R will take centre stage on the Jeddah Corniche Circuit on the prestigious F1 Paddock Club.
Speaking on the occasion in Jeddah, BAC co-founder and director of product growth Neill Briggs stated: “We’re thrilled to be part of the Formula 1 scene. The ‘sport of driving’ is a core guiding principle that helped us establish BAC in 2009. Much like the F1 cars at this race, the Mono R is a piece of precision engineering focused on forging a three-way connection between driver, machine and the road – or, in F1’s case, track – ahead. Truly fulfilling driving pleasure and enjoyment is what the Mono R has been created to do, and we are delighted to deliver one such example to a customer in the Middle East.”
Co-founder and design director Ian Briggs added: “We continue to demonstrate that we’re headed in the right direction, both as a company and the products we’re creating. Demand for the Mono range has never been so great, leading BAC to manage a carefully planned global expansion. A presence in key markets such as the Middle East – including Saudi Arabia – is a crucial facet of our scale-up. The Middle East’s first-ever Mono R, an exquisite example of personalisation, is a testament to the outrageously talented BAC team back home in Liverpool.”
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