Girard-Perregaux and Aston Martin have fun a three-year affiliation, 5 unique limited-edition watches and the start of a brand new cycle of inventive collaboration on and off monitor.
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The Aston Martin Aramco Formula One Team is happy to announce the renewal of its partnership with Swiss luxurious watchmaker Girard-Perregaux. This revolutionary partnership’s renewal showcases an urge for food to drive each manufacturers and the collaboration ahead.
The Girard-Perregaux and Aston Martin Aramco partnership has yielded three fruitful years on the monitor, on the highway, and the wrist, with each firms accelerating their product and activation programmes.
Having first partnered with Aston Martin for its return to the Formula One grid in 2021, the crew has gone from energy to energy. The 2023 season was the end result of its greatest season, with eight podiums and 280 factors to complete fifth within the Constructors’ Championship.
The crew will proceed to proudly put on the Girard-Perregaux emblem because it prepares to debut the AMR24 this month forward of pre-season testing and the F1 season opener in Bahrain.
Lawrence Stroll, Aston Martin Aramco Formula One Team Executive Chairman, mentioned:
It’s been a outstanding three years in partnership with Girard-Perregaux. As we’ve met across the idea of innovation for efficiency, we’ve seen stunning watches, memorable moments, and a collaborative relationship emerge from the partnership.
We have benefitted from collaboration, sharing concepts, and working carefully to raise every thing we do. I need to thank Patrick and his crew for the experience and the fervour, dedication, and creativity they’ve utilized to what we do collectively. Long might it proceed.
Patrick Pruniaux, Girard-Perregaux Chief Executive Officer, commented:
It’s no coincidence that the collaboration with Aston Martin Aramco has coincided with a season of renewal at Girard-Perregaux. Together, we’ve constructed a partnership and a friendship, some unimaginable watches, and one another up, elevating perceptions of each manufacturers. It’s been the proper marriage, and we’re extremely excited to proceed it.
I thank Lawrence and the Aston Martin household for becoming a member of us on this journey of discovery as we returned to independence and for the vitality they’ve dropped at our operation. The future is brighter due to the renewal of our partnership as we innovate, create, and journey ahead collectively.
