JCB and Aston Martin Aramco Formula One Team are proud to announce the extension of their partnership forward of the upcoming 2024 FIA Formula One World Championship. The two iconic British manufacturers have loved a lot success collectively since 2019, celebrating a shared dedication to innovation, collaboration and high-performance engineering. JCB’s distinctive emblem will characteristic on Aston Martin Aramco’s new Formula One automotive, the AMR24, which is able to debut on 12 February.
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With a wealth of engineering excellence and award-winning merchandise, JCB will proceed to help Aston Martin Aramco because the group seems to construct on its greatest season up to now after claiming eight Formula One podiums and 280 factors in 2023. The prolonged partnership between two business leaders efficiently allows data trade, with a deal with environment friendly and sustainable enterprise practices, facilitating an alliance that fosters progress and drives technical innovation.
JCB’s world-class gear has been instrumental within the building of the state-of-the-art Aston Martin Aramco Formula One Technology Campus (AMRTC), which opened its first section in the summertime of 2023. The gear continues to be totally utilised within the speedy building of two further services that may home the group’s new Wind Tunnel in addition to its occasions and wellbeing area.
Jefferson Slack, Managing Director – Commercial & Marketing, Aston Martin Aramco Formula One Team, stated:
We’re delighted to renew our partnership with our mates at JCB as we head into the 2024 season – our sixth season collectively. This extremely profitable relationship has introduced collectively two British icons, and there may be way more to return as we proceed to work carefully to enhance the group’s on and off-track operations.
JCB has been integral to the development of the AMRTC, which opened its doorways final yr. All at Aston Martin Aramco recognise how essential our new Technology Campus has been in encouraging extra collaborative working, and we’ll proceed to reap the advantages of this really unbelievable facility. With JCB’s help, the development of our two further buildings continues to progress quickly. We look ahead to working with JCB for a lot of extra years to return.
Steve Fox, JCB’s Managing Director of Global main Accounts, added:
We are extraordinarily happy to proceed our partnership with the Aston Martin Aramco Formula One Team. This partnership is massively useful to our enterprise, serving to us set up and impress relationships with our clients around the globe. We are excited to be a part of the group searching for to construct on its greatest season up to now and significantly delighted to have been chosen to provide our world-class gear for the enlargement of its unbelievable Technology Campus.
