Motorsports

Nissan Formula E Team unveils striking cherry blossom livery

YOKOHAMA, JapanNissan Formula E Team revealed immediately its brand-new livery for the 2022/23 ABB FIA Formula E World Championship, that includes an attention grabbing cherry blossom sample.

Also referred to as Sakura, the group’s selection to include this iconic flower in its Season 9 livery just isn’t solely a nod to the squad’s Japanese DNA, however it additionally symbolizes and celebrates a brand new starting.

The upcoming marketing campaign will mark the beginning of the extremely anticipated Gen3 period, and it’ll even be the primary time for Nissan in Formula E competing as one group and underneath its new title. The striking new livery on the NISSAN e-4ORCE 04 highlights and commemorates a brand new age not just for the championship, however for the group itself.

The upcoming marketing campaign will mark the beginning of the extremely anticipated Gen3 period. Photo by Nissan Formula E Team

“Electrification is at the centre of Nissan’s long-term vision, with Formula E playing an expanding role in it,” mentioned Ashwani Gupta, Nissan’s chief working officer. “Season 9 marks a new era for Nissan’s participation in the championship. It will be our fifth competing in Formula E but our first as one team. We have a long history in racing, and we also love to dare to do what others don’t. Our new livery celebrates our Japanese heritage and I’m certain that the design will stand out on track like never before. I’m really excited for the season to get underway, and I am confident that we have all we need to make the start of the Gen3 era a very successful one for us at Nissan.”

Tommaso Volpe, basic supervisor, Nissan Formula E, and managing director, Nissan Formula E Team, additionally commented: “We wanted to create something totally different and unique for this season to mark such an important moment for us in Formula E, and also to celebrate our Japanese DNA. The upcoming campaign is a big moment for the series, with the introduction of the Gen3 cars. But it’s also key for us at Nissan, with the team running under its new name as we take full ownership of all our operations in Formula E. All of us at Nissan are very excited for this new beginning, very motivated to tackle this new challenge, and very much looking forward to getting started.”

New driver line up for Nissan Formula E Team

Nissan Formula E Team additionally has a brand-new driver line-up for the upcoming season, mixing expertise and youth with Formula E race winner Norman Nato and 2022 Super Formula runner-up Sacha Fenestraz each becoming a member of the group. Frenchman Nato will compete within the #17 automobile, whereas Franco-Argentine Fenestraz will take to the wheel of the #23 machine.

“I really like the new livery, it’s different and will definitely stand out on track,” mentioned Nato. “The cherry blossom design is a great touch, especially since it also signifies a new chapter in the championship and, even more so, for the team. This season is also a new beginning for me, a new chapter in my career, and one I’m extremely excited about. I know we will have to work hard, but I am looking forward to it. We will keep focusing on getting ready for the season ahead, continuing to develop the car, and building a solid set up within the team so we are in a good place for the first race in Mexico. I feel prepared and I can’t wait to begin the new season with my new team.”

Nissan Formula E Gen3 from the side
Nissan Formula E Team additionally has a brand-new driver line-up for the upcoming season, mixing expertise and youth. Photo by Nissan Formula E

Fenestraz additionally commented: “The car looks beautiful, I love the idea of the cherry blossom. It’s the first time we’ve seen anything like this in Formula E and it’s great to celebrate the Japanese heritage of the team. I can’t wait to be on track and I’m really excited to get to Valencia and start testing soon. It’s a big step for me to race in Formula E, and to see the professionalism and dedication of the team is only pushing me to achieve the best possible results. We’re building up nicely to the season, in the simulator, tweaking and developing the car to start the campaign in a positive way.”

Nato and Fenestraz could have their first outings within the newly-liveried Gen3 automobile in the course of the official pre-season take a look at at Circuit Ricardo Tormo in Valencia on 13-16 December. Season 9 is ready to be the most important Formula E marketing campaign thus far, with a file 17 races deliberate, together with maiden visits to India, South Africa and Brazil, earlier than ending the 12 months on the fan-favourite London E-Prix.

Shell and The Woolmark Company are the brand new companions

For the upcoming season, Nissan Formula E Team will depend on the precious help of two robust technical companions. The group will maintain working intently with its well-established companion Shell, whereas can be proud to announce an thrilling new collaboration with The Woolmark Company.

Shell will proceed its long-standing partnership with the group into Season 9, demonstrating its dedication to Formula E. The partnership helps Shell in its continued improvement of its specialised Shell E-fluids, designed to optimise the effectivity of EVs, and its increasing Shell Recharge charging community, because it goals to turn into the worldwide chief in EV charging companies. István Kapitány, Global Executive Vice President of Shell Mobility mentioned: “Through our partnership with Nissan in Formula E, we are taking experience gained on the track and using it to create better products and services for our EV customers on the road. Formula E is an important testing ground for the development and production of cleaner energy products, including Shell Recharge, Shell E-fluids and other new energy products.”

Nissan Formula E Gen3 rear view
The Woolmark Company joins Nissan Formula E for Season 9 as its technical companion to develop a high-performance group equipment utilizing Merino wool. Nissan Formula E

The Woolmark Company joins Nissan Formula E for Season 9 as its technical companion to develop a high-performance group equipment utilizing Merino wool. Soft on pores and skin, Merino wool gives unbeatable moisture administration, thermoregulation and breathability properties, making it completely engineered to a performance-lead setting. For the primary time, Merino wool has been put to the take a look at by the Nissan Formula E Team uniform. “Our technical team worked hand-in-hand to craft a performance-oriented team kit, driving unexpected product offerings thanks to the inherent technical and eco-credentials of the fibre”, mentioned The Woolmark Company Managing Director John Roberts. “The innovative nature of Merino wool is paralleled to the technology behind Formula E thanks to manufacturing techniques and engineering between our teams.”

Commenting on the Nissan Formula E Team companions for Season 9, Volpe added: “For us at Nissan it is rather vital to companion with firms that share our similar values, priorities and long-term objectives, particularly with regards to sustainability and electrification.

“We are proud to have the support of both Shell and The Woolmark Company and to collaborate with two likeminded partners who, like us, are committed to build a more sustainable future through technology and innovation”, concluded Volpe.

Posted by Nissan South Africa on Motorpess

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