Christian Horner, Max Verstappen and Sergio Pérez reveal RB19 and what’s in retailer for the 2023 Formula 1 season.
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Oracle Red Bull Racing launched the Team’s 2023 season and RB19 in New York City on Friday, February 3, through a reside present broadcast to over 30 international locations throughout the globe and streamed by hundreds of followers worldwide – the primary Formula One Team to launch their season within the USA.
After profitable the World Drivers’ and Constructors’ Championships in 2022, the Team produced an expertise that put followers on the coronary heart of the launch wherever they had been.
Via The Paddock, followers had been solely given an opportunity to attend in particular person stateside or stream the occasion on their channels, the place Team Principal and CEO Christian Horner and Drivers Max Verstappen, Sergio “Checo” Pérez and Daniel Ricciardo introduced a bunch of distinctive moments.
The launch centred across the RB19, with followers getting a primary take a look at the 2023 automobile. Taking the brand new look automobile a step additional, it was revealed that this yr, followers might design three bespoke liveries, one for every race within the United States. Powered by know-how from the Team’s Title Partner, Oracle, the “Make Your Mark” marketing campaign will imply fan paintings decorates the RB19 when the automobile rolls out in Miami, Austin and Las Vegas.
Horner presided over the judging panel for the profitable livery, which included representatives from Oracle, Bybit, and Mobil 1 because the know-how accomplice. World-renowned artist Mr Doodle was given an RB14 present automobile as a canvas to kick off the competitors, creating an unique piece of artwork. “The Doodle Bull”, additionally signed by Verstappen and Pérez, might be auctioned by The Auction Collective, in collaboration with Christie’s, through a timed on-line public sale. A share of the proceeds will go to the Team’s official charity accomplice, Wings for Life.
Oracle Red Bull Racing has unveiled their Castore Teamwear for the 2023 season; followers had been not too long ago given the unique alternative to take part in a Castore photoshoot with Verstappen and Pérez, which served because the centrepiece of the equipment launch. Fans had been additionally given a sneak peek on the Team’s new vary of headwear and footwear, developed by US-based pioneers New Era & APL.
Bringing the occasion to a climactic conclusion, the Team introduced that from 2026, Red Bull Powertrains could be coming into right into a partnership with iconic American motorsport model Ford. Red Bull Powertrains and Ford will work collectively on the event of the next-gen hybrid energy unit that may provide engines to each Oracle Red Bull Racing and Scuderia AlphaTauri from 2026.
Team Principal and CEO Christian Horner mentioned:
At Oracle Red Bull Racing, we at all times try to do issues first and do issues in a different way. This is the primary time now we have launched our season outdoors of the United Kingdom and the primary time any F1 workforce has launched within the United States. The progress of our sport in America can’t be ignored.
There are over 50 million F1 followers within the USA, of which 72% comply with us, and the best way the followers have embraced our Team right here has been extraordinary to see. Oracle Red Bull Racing might be extra seen within the United States in 2023 than ever earlier than, racing and internet hosting Red Bull Showruns and the USA Grand Tauro, the primary F1 Team-led street journey in America, later this yr.
We additionally needed to rejoice with and welcome Ford of their house nation as they grow to be Red Bull Powertrains’ new accomplice from 2026. This might be a real strategic technical partnership; Ford will help with battery and hybrid know-how and far more to maintain the Team forward of the competitors. I’m already very enthusiastic about this partnership’s prospects for each of us globally.
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