Toyota South Africa, recent from bagging 142 612 gross sales in 2023, has prolonged their partnership with the South African rugby fraternity. The Japanese carmaker has sponsored South African rugby union’s (SARU) president Mark Alexander with a brand new Toyota Prado 2.8GD VX-L.
Toyota South Africa is at the moment the Springboks’ automobile sponsor after a partnership was introduced previous to the staff profitable the 2023 Rugby World Cup in France in November.
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SOUTH AFRICAN RUGBY UNION’S PRESIDENT HANDED NEW TOYOTA PRADO 2.8GD VX-L
“We are pleased to welcome Mark Alexander to the Toyota Family. This partnership is a testament to our shared values of excellence, dedication and South African heritage. The choice of the Toyota Prado reflects the brand’s dedication to providing vehicles that not only meet high-performance standards but also mobility for all”, says Leon Theron, Senior Vice President of Sales and Marketing at TSAM.
“I am grateful for Toyota’s commitment to South African rugby and their goal towards creating mobility solutions for all. This gesture is true testament of their drive both on and off the field,” says Mark Alexander, President of SARU.
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TOYOTA SOLD CLOSE TO 3000 HILUX BAKKIES IN DECEMBER 2023
The Japanese carmaker, that has a manufacturing plant in Durban, 2858 of its Hilux bakkie in December. According to Motorpress, the ever present bakkie retained its place because the nation’s best-selling automobile.
Other fashions that featured into the highest 10 gross sales of the sunshine business automobile (LCV) class contains the Hiace (1014) and the Land Cruiser 79 (176). Toyota dominated the section boasting an annualised LCV market share of 39.8%.
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