Prepare for a cinematic whirlwind as Visa Cash App RB groups up with Warner Bros. Pictures for an epic one-race-only collaboration, supercharging its launch of Twisters, a current-day chapter of the 1996 Twister blockbuster.
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The adrenaline pumping, seat gripping, big-screen thrill trip the movie gives will resonate with Formula One followers because the partnership hits the quick lane on the British Grand Prix at Silverstone this week, that includes distinctive automobile designs, bespoke branding and unique content material.
Keep your eyes on the VCARB01, pushed by Daniel Ricciardo and Yuki Tsunoda. They sport a brand new Twisters-inspired look with tornado-spinning wheels. Both automobiles are saved cool by one-race-only brake cooling weapons emblazoned with Twisters graphics.
Stepping into the attention of the storm, A-listers and solid members Glen Powell and Daisy Edgar-Jones will tackle Daniel and Yuki as they battle the weather towards one another. Driving storm chaser RC vans round our very personal impediment course, the unique content material fuses the adrenaline of Formula One and the storm-chasing pleasure of Twisters.
Peter Bayer, CEO of Visa Cash App RB, mentioned: “This type of partnership is a first for us at Visa Cash App RB… Hollywood! It captures the spirits of both our brands and allows us to integrate in ways we previously did not. It is exciting in its nature and innovative in its execution. At VCARB we are committed to opening up our team to new fans and hope that with this collab we can help film fans experience a little of our world, and the thrill of F1!”
Laurent Mekies, Team Principal of Visa Cash App RB, mentioned: “Teaming up with Warner Bros. for the new Twisters movie is next-level cool. Formula One is the perfect storm of risk, adrenaline, and speed, blending all the foundations of the sport with a cinematic classic, making it the perfect way to connect with fans. We can’t wait to rock our new look at Silverstone and do something we’ve never done before.”
Josh Goldstine, President of Worldwide Motion Picture Marketing, Warner Bros. Pictures, said: “Twisters are going to deliver audiences around the globe a truly intense ride in theatres, and Visa Cash App RB is the ideal partner to help racing fans gear up for the experience by taking them inside the film as their Twisters-inspired cars take to the track at Silverstone.”
